TAVIK® Swimwear, a California-based lifestyle brand, and Jennifer Humphrey, top fashion blogger and model, partnered to create a timeless yet sexy, rock n’ roll inspired swimwear collection. Each piece in the TAVIK X AGOGO collection has been meticulously designed by both parties to perfectly translate your late night antics into poolside fun.
TAVIK Swimwear and LA-based Ford model, Jennifer Humphrey, better known by her stage name, JEN AGOGO, joined creative forces to design a signature swim collection. Humphrey’s timeless, gritty, and always sexy rocker style, has made her one of fashion’s “it” girls and a modern day muse. Aside from her successes as a fashion blogger, Jennifer is also notably recognized for her music-minded night moves, time spent hosting NYLON TV, and an extensive list of campaigns and commercials.
“A mix of 1960’s bike culture, various fashion icons and siren-French muses were the foundation of what motivated this collection”, says AGOGO. “TAVIK Swimwear was the perfect brand to collaborate with because they know first hand the importance of effortlessly transitioning pieces from day to night, and from beach to street. I wanted this collection to be more than just swimsuits, but reflect timeless wardrobe pieces that can be paired with jeans and leather jackets. TAVIK and I styled this collection so people can see that swimwear can be worn multiple ways and beyond the water.”
The TAVIK x AGOGO collection contains mix and match pieces, coated neoprene, playful crochet and racy designs that compliment the feminine figure. “Expect more skin, cheeky coverage and standout details”, comments Carly Osler, Creative head for TAVIK Women’s.
The exclusive collaboration will be available in select retailers, as well as, online at tavik.com in April. Pieces from the TAVIK x AGOGO collection will range in price from $55 – $200 and will be sold alongside TAVIK Swimwear’s 2014 collection.
Tradeshow season is upon us! The TAVIK X AGOGO collection will be unveiled at the upcoming Agenda and KNOWSHOW Tradeshows. For more information please contact Nicole Kegley, nkegley@tavik.com and to book tradeshow appointments, please email Jenny Moreno jmoreno@tavik.com.